THE MEDIATING ROLE OF SOCIAL AND ENVIRONMENTAL RESPONSIBILITY IN THE RELATIONSHIP BETWEEN MATERIAL VALUES, CONSUMER CYNICISM AND PRODUCT/SERVICE QUALITY
Pazarlama ve Pazarlama Araştırmaları Dergisi, vol.14, no.2, pp.213-237, 2021 (TRDizin)
- Publication Type: Article / Article
- Volume: 14 Issue: 2
- Publication Date: 2021
- Journal Name: Pazarlama ve Pazarlama Araştırmaları Dergisi
- Journal Indexes: TR DİZİN (ULAKBİM)
- Page Numbers: pp.213-237
- Ankara Haci Bayram Veli University Affiliated: Yes