Cumulative Advertising Effects Presentation on Financial Statements of Long Term Advertising Effects on Sales

ÖZBEK C. Y., BOZOKLU Ç. P.

International Journal of Arts and Commerce, vol.1, no.4, 2012 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 1 Issue: 4
  • Publication Date: 2012
  • Journal Name: International Journal of Arts and Commerce
  • Journal Indexes: Index Copernicus
  • Ankara Haci Bayram Veli University Affiliated: No